Abstract: Scaling Healthcare Innovation Platform To Address Market Need
One of the nation’s largest health plans and integrated delivery systems launched a platform to test early-stage, FDA-approved innovations, which became a commercialized service offered to other payers. Their innovation platform identifies best-in-class solutions, connects health care innovators to facilitate product testing, generating evidence and propelling new health solutions into the marketplace.
The test-and-learn platform needed to scale to meet the needs of their health insurance clients. They, also, needed to streamline operational efficiency to keep up with the operational enhancements and the backlog of software requests.
SDLC Partners helped this healthcare client expand their software development capacity and ability to scale their platform to meet market need. We did this by empowering the client with a transparent and clear view of their current state, as well as guiding them to create an effective strategy and action plan that would allow them to maximize value in light of the volume of development requests.
Challenge: Innovation Platform Backlog and Speed-to-Market Issues
The innovation platform for payers couldn’t expand in the marketplace with the current approach. They were unable to scale fast enough to accommodate more health plan clients and struggling to keep up with their backlog of demand for operational enhancements and software customization requests.
The SDLC Partners team was charged with producing the design and implementation roadmap for our client’s innovation platform, spanning processes, tools, and measures, as well as any needed adjustments to team composition and accountabilities with three goals:
- Address known and to-be-discovered process bottlenecks and prioritize pain points
- Design a “pull system” to improve processes, simplify tools and de-duplicate to further improve ‘stickiness”
- Align the measurement system to goals and provide an easily–accessible, single source of truth to track and predict throughput and value for the market
Additionally, the client asked us to help them execute on their product’s value chain, expand development capacity, and bring standardization to their software development processes.
Solution: Using Lean Thinking, HCD, and Process Improvement to Scale Innovation Platform
Our interdisciplinary team brought proprietary methodologies, proven approaches, and industry best practices to bear on the project, incorporating all of the following and more.
- Lean Thinking
- Process Improvement via SIPOC (suppliers, inputs, process, outputs, and customers)
- RACI Framework (responsible, accountable, consulted, informed)
- Skill Mapping with SFIA
- Demand/Capacity Modeling
- Human-Centered Design approaches like ethnographic Interviewing and observing
- Knowledge transfer mentoring and training sessions
Results: Increasing Innovation Platform Adoption and Completing Backlog of Feature Requests
Through effective collaboration and established, proprietary approaches, SDLC Partners helped this health plan client increase platform use, address a backlog of 100+ requests, and garner national attention for their innovation platform.
Now, this commercialized innovation platform for payers can meet market demand and empower healthcare organizations to test their innovative creations, producing evidence for commercially available products. The sky is the limit now that this client has the capacity to meet software enhancement demand and scale as their customers’ needs grow.
What Healthcare Innovation Do You Need to Commercialize Faster?
If your backlog is preventing your innovation from reaching their market potential, we can help. Contact Us to discuss how we can help your team launch product features faster and amaze current and potential customers.